Exclusive Interview with Eric Cesbron: The Rise of Elan City and Its Global Ambition

Elan City, a major player in the road safety equipment market, continues to strengthen its global commitment. Its president and founder, Eric Cesbron, was recently interviewed by the French economic magazine Challenges as part of the Club Entrepreneurs Challenges – Montefiore Investisment. He shares key moments in the compan’y history, its positioning in this niche market, and its international growth strategy.

From Entrepreneurial Vision to Global Presence

As ambition born in 2005

Elan City’s story began in 2005 when Eric Cesbron founded the company, initially selling electronic information display boards fo local authorities.

By 2009, Elan City had industrialised the production of its speed indicator devices, enabling the company to equip an increasing number of cities. Today, more than 20.000 local authorities worldwide use these devices, making Elan City a recognised leader in this market.

Manufacturing Focused On Quality and Innovation

One of the pillars of Elan City’s success is its commitment to high-quality production made in France. This commitment guarantees high-performance and reliable products, adopted by municipalities worldwide, as well as major international corporations such as Amazon, Coca-Cola, and Airbus, who have chosen Elan City solutions to secure their sites.

Stronger Growth and Ambition on the International Stage

A Key Player in the Global Market

Elan City quickly established itself on the international stage. Today, the company has five subsidiaries in Europe and the United States. To meet the growing challenges faced by local authorities worldwide, Eric Cesbron aims to strengthen and expand Elan City’s international subsidiaires, thereby consolidating its position in the intelligent road safety market.